Brand Development + Rebranding Services

Your business isn't standing still. Why should your brand?

Whether you're starting something new or leaving an old identity behind, your brand deserves more than just a logo.

Brand Ignition brings strategy, messaging, and visual identity together in one complete engagement. Built from the ground up. By one designer who gives a damn about the details.

Brand Ignition Blueprint — $10,000

Start the Conversation

The Turning Point

Your business has changed.
Or it's about to.

Maybe you started your business five, ten, or fifteen years ago. You've grown, you've figured a few things out, and you're doing things you never imagined when you first opened your doors.

But your brand? It's still introducing
the business you used to be.

Or maybe you're starting something new. You've got the experience, the ideas, and a pretty clear picture of where you want to go.

What you don't have is a brand that pulls all of it together.

Before the pretty stuff

We've got some digging to do.

01

What makes you tick

I'm talking about the beliefs that shaped your business. The experiences that made you see things differently. The things happening in your industry that drive you absolutely nuts. And the change you want to make because of it.

02

What everyone else is doing

We'll also take a good look at your competition. How they're positioning themselves, the personalities they're putting out there, and where there's an opportunity for you to do something different.

Because there's no point uncovering everything that makes your business interesting just to wrap it up in a brand that looks and sounds like everyone else's.

We'll take what makes you, well, you, find your place in the market, and turn it all into a brand people can recognize, remember, and give a damn about.

The Brand Ignition Blueprint

A strategic foundation. built to last.

We start where real brands start... with the thinking. The logo and colors come later, and they'll be better for the wait.

01 strategy Foundation

We're getting everything out on the table. The big ideas, the uncomfortable questions, the competition, and the stuff you've probably never put into words. I'll take everything we uncover and turn it into a documented strategy that gives the rest of your brand some serious direction.

Brand ignition workshop
Brand strategy foundation document

02 voice + messaging

We find your brand archetype, develop the Conviction Codes that make your brand stand FOR something, and turn those discoveries into messaging and voice guidelines that sound unmistakably like you. No more defaulting to whatever sounds “professional.”

Brand archetype development
Conviction codes
Brand voice guidelines
Messaging hierarchy
Communication Dos + Don'ts

03 visual identity

Here's where everything comes together. I'll design your complete visual identity, from your logo system and typography to the colors and supporting assets that make your brand recognizable. Starting fresh or replacing an outdated identity, every decision has a reason behind it.

black and white photo of a hand wearing gloves using a wax stamp in bright pink

Logo and visual identity system
Color palette and typography
Brand design assets
Detailed brand guidelines

A look inside the process

No picking three values off a list and calling it strategy.

The Brand Ignition Workshop gets into the beliefs, experiences, and ideas behind your business. The stuff that deserves more than a checkbox.

Hell Yes, I'm ready to get strategic

The Outcome

A brand that Opens Doors.

You walk away with a lot more than a new look. You'll know what your brand stands for, what makes it different, how to talk about it, and how to show up consistently.

And you'll have the strategy, messaging, and design assets to back it all up.

Attract the right people

Trying to appeal to everyone is exhausting. And usually pretty ineffective.

We'll get specific about who your people are, what matters to them, and how your brand fits into their world. So the right people have a reason to pay attention.

Give people something to remember

Your brand will have its own personality, point of view, and visual identity. All the little details that make someone recognize your business before they even see your name.

Because blending in with the competition wasn't exactly the plan, was it?

Stop making it up as you go

Another campaign. Another social post. Another person asking which logo to use.

Instead of making a judgment call every single time, you'll have documented strategy, messaging guidelines, and brand standards to lean on.

Make room for what's next

New services. New audiences. Bigger opportunities. Your business isn't going to stay exactly where it is today.

And when things change, you shouldn't have to start from scratch with your branding. You'll have a foundation you can build on, with enough direction to keep the important stuff consistent.

Selected Work

The proof is
in the pixels.

The Investment

The Whole Damn Brand.

Strategy, voice, messaging, and complete visual identity. One designer.
One cohesive brand, built from the inside out.

For new businesses ready to make their mark and established
ones ready to make a serious change.

Brand Ignition Blueprint

$10,000

Complete strategy + brand identity engagement

Brand Strategy Foundation
Voice + Messaging Development
Complete Visual Identity
Detailed Brand Guidelines

Start the conversation

The fine print, minus the fine print.

Good Questions. Straight Answers.

No mysterious process. No guessing what you're paying for.

Is Brand Ignition right for a new business or an established one?

Both. Maybe you're building something from the ground up and want to get it right the first time. Or maybe you've been in business for years, and the brand you started with doesn't represent the company you've become.

Brand Ignition is designed for both situations. We'll build the strategy, messaging, and complete visual identity around where your business is today and where you're taking it next.

And yes, if you're rebranding, that includes replacing your existing logo and visual identity. We're not just changing a few colors and calling it a day.

What's included in the $10,000 investment?

The Brand Ignition Blueprint is a complete three-phase engagement: strategy foundation, voice and messaging, and visual identity.

That includes our Brand Ignition Workshop, your documented strategy, brand archetype development, Conviction Codes, messaging and voice guidelines, a complete logo and identity system, and detailed brand guidelines.

One investment. One designer. And no surprise hourly charges for revisions within the agreed scope.

How is Brand Ignition different from your other branding packages?

My Starter and Core packages focus on building your visual identity. Core includes additional research to help inform the creative direction.

Brand Ignition goes much deeper. We dig into the beliefs, experiences, and ideas behind your business. We examine your competition, develop your positioning, and establish your messaging and brand voice before designing a single thing.

If you need a complete brand foundation and the visual identity to go with it, this is where I'd start.

Do you work with clients outside of Arizona?

What makes working with Studiolit different from working with an agency?

You won't meet with one person, get handed off to another, and wonder how your original conversation turned into something completely different.

You work directly with me. I'm the person asking the questions, developing the strategy, shaping your messaging, and designing your identity.

One designer who knows your business inside and out, from the first conversation to the final deliverable.

What happens after the project is finished?

You'll walk away with your completed brand strategy, messaging and voice guidelines, visual identity assets, and detailed brand guidelines.

These aren't documents you're supposed to admire once and file away. They're tools you can use when writing website copy, launching a campaign, briefing a designer, or deciding whether a new idea fits your brand.

And if you need help designing additional brand materials down the road, we can talk about that, too.

Ready to get strategic AF?

You've built the business. Let's build the brand it deserves.

Starting fresh or ready for a complete reinvention? Tell me what you're building, where you're headed, and what's holding your current brand back. We'll see if Brand Ignition is the right fit.