Web Design Services

Most small business websites fall between $4,500 and $10,000. Where yours lands depends on the number of pages, functionality, and whether brand identity work is part of the engagement. E-commerce and custom functionality are scoped individually — those vary too much to generalize. You'll get a clear number before anything starts. Not a range with an asterisk. An actual number.

Most projects run 6–16 weeks from kickoff to launch. The single biggest factor in timeline? Content. Specifically, how fast it arrives. A site can't move faster than the copy and images behind it. I build in structure that makes content collection straightforward — but if your side stalls, the timeline stalls with it. Show up ready and we'll move fast.

It starts before anything gets designed. First, information architecture — mapping out exactly what pages you need, how they connect, and what each one has to accomplish. That's based on your audience, your goals, and what's actually going to convert. Not guesswork. Not a template.

From there, I build content models for every page. Think of it as a blueprint: every section laid out with clear direction on what goes there and why. It comes to you as a Google Doc so you can fill in your copy section by section, without staring at a blank page trying to figure out what I need from you. If you need help finding your voice in the writing, that's something we can work through together.

This process exists because most websites underperform for one reason: nobody thought hard enough about the structure before building it. The blueprint fixes that before it becomes a problem.

Not at this time. You will be responsible for setting up and maintaining your own hosting, although I'm happy to make recommendations.

Sometimes. WordPress offers tons of free plugins but there may be scenarios where a pro version makes more sense. It really comes down to the functionality you'll need, but I'll always be open and honest when making those suggestions. I find it's easier to have my clients purchase those plugins for billing purposes — plus it gives you the autonomy to decide if and when to change things.

If your brand is solid — consistent, intentional, and actually representing where your business is right now — no. We can build from what you have. If your brand is scattered, outdated, or you wince a little when someone asks for your website? Building on top of it is painting over a problem. It looks better for a minute. It doesn't fix anything. I'll tell you straight which situation you're in.

All Studiolit sites are built on WordPress. WordPress gives you ownership and flexibility — you're not locked into a proprietary platform that can change its pricing, limit your options, or disappear. It's also the most widely supported CMS on the planet, which matters when you need help down the road. This also makes it manageable for you to handle basic updates yourself without calling me every time something small needs to change.

Not by default — but it's an option. If you need copy written from scratch, we scope that separately. If you're writing your own, the content models I provide tell you exactly what's needed in each section and why. You're not guessing at length or format. If you need help with brand voice as you write, that's something I can work through with you. What I won't do is design around placeholder copy and hope it works out — that's how you end up with a site that looks great in the mockup and falls flat in real life.

Your existing brand assets — logo files, guidelines if you have them. Any photography or imagery you want to use. And a clear picture of your business, your audience, and where you want the site to take people. The content models handle the structure — your job is to fill them in. Stock photography, copywriting, and brand voice support can all be arranged if needed. Just flag it early so we can plan for it.

Thirty days of post-launch support is included — small fixes, tweaks, anything that surfaces once the site is live. After that, ongoing care is available through a website maintenance plan. You'll also get a walkthrough of how to handle basic updates yourself so you're not dependent on me for every small change. Some clients want that independence. Others hand it off entirely. Either works.

Every Studiolit site is built with SEO fundamentals in place — clean structure, proper heading hierarchy, mobile optimization, fast load times, RankMath configured. What I won't promise is a specific ranking, because that depends on your market, your competition, and your content strategy over time. A well-built site is the foundation. What compounds on top of it — content, local optimization, links — is ongoing work. If you want to go deeper on SEO, that's available as a separate engagement. We'll talk about what makes sense for your situation before anything gets scoped.